Visual content creation:
A collection of videos I conceptualized, produced and edited
Video products for UN Volunteers
Video products developed for UN Volunteers official website and social media channels while serving as an Associate Support and Communications Officer at the Organization’s Communications Section, during the 2017 UN Climate Change Conference (COP23).
Video-presentation of United Nations Volunteers Service Line for high-level international and national events. (Corporate video)
Introducing the campaign’s official #hashtag and the volunteers’ mobilization at the UN Climate Change Conference 2017 (COP23). (Teaser-video for social media use)
Video Product for Chosen Children of Promise
Video presenting the work of CCP in empowering orphans living in impoverished communities of Nairobi, Kenya, and their sponsorship programme. The video has been used to mobilize donors and funds.
Social reporting
A selection of independently produced videos and stories.
(news item: story-telling)
(news item)
Digital campaign for UNV: #COP23Volunteers
Twitter and Instagram highlights
As part of a full-fledged communications strategy, #COP23Volunteers campaign raised awareness on the impact of volunteerism and increased visibility for the organization’s role in mobilizing volunteers for the 2017 UN Climate Change Conference (COP23).
As a manager of the corporate social media channels during the Conference, I implemented the campaign strategy using diverse media, including videos, images, GIFs, and infographics published across the various official online platforms. The content has been echoed by main relevant stakeholders this campaign targeted,
such as NGOs, United Nations agencies, EU entities, as well as state and private partners, amplifying the impact and message reach.
(Instagram followers increase between October and December 2017: 29k => 49k, or 70%)
A sneak peek at @COP23 opening day & the large group of 650 motivated #COP23Volunteers supporting this major event in Bonn, #Germany. #COP23 pic.twitter.com/iy3ianHRJy
— UN Volunteers (@UNVolunteers) November 6, 2017
Wherever there’s movement @COP23 – whether high-level or not – the blue vests are there to support, facilitate, and smile! @UN SG @antonioguterres was here and these #proud #COP23Volunteers greeted him behind the scenes! #COP23 #UnitedNations #UNDP @UNDP pic.twitter.com/tYe7VPaKBG
— UN Volunteers (@UNVolunteers) November 15, 2017
When world leaders like @EmmanuelMacron arrived at @COP23, they couldn’t but acknowledge the heroes with the blue vests: The #COP23Volunteers! Their engagement for #ClimateAction during the UN Climate Change Conference (#COP23), organized by @UNFCCC, will be remembered! #Macron pic.twitter.com/sy6GfXFaq3
— UN Volunteers (@UNVolunteers) November 18, 2017
#COP23Volunteers: It’s warm enough inside the #BulaZone @COP23. Your jacket will be safe and in good hands! #TeamWardrobe💪🏽 #COP23 pic.twitter.com/vTVZwnYn6d
— UN Volunteers (@UNVolunteers) November 11, 2017
— When an event’s success is dependent on a network of #volunteers —
This is #COP23, the UN Climate Change Conference.
And these are our #COP23Volunteers. pic.twitter.com/8tJitegPmD— UN Volunteers (@UNVolunteers) November 13, 2017
We just want to say THANK YOU to the 650 #COP23Volunteers that made #COP23 in Bonn a successful event. Explore 📷 from the Recognition Ceremony here ➡️ https://t.co/XaVXmBrlIW pic.twitter.com/y8KLz4O23L
— UN Volunteers (@UNVolunteers) November 21, 2017